How to Make a Raffle Flyer—A Complete Guide

4/5/2024

Whether you’re hosting an in-person, online, or hybrid raffle, your goal is lots of raffle ticket sales. Social media is a great way to get the word out, but printed posters and flyers pack a serious marketing punch. Especially when you add a QR code that directs people to your raffle ticket sales site. 

So, how do you make a raffle flyer that looks professional and grabs attention? 

There are a few ways to design a promotional flyer for your raffle.

How to Make a Raffle Flyer

Choice 1: Make it yourself.

To DIY raffle flyers, you’ll need software. Your options include Adobe Photoshop, MS Word or online design programs, including our free Design Your Own flyer tool. 

Choice 2: Raffle flyer templates.

A customizable fundraiser flyer template is the way to go if you’re going uncomplicated and efficient. There are many options, including our thousands of easy-to-personalize raffle flyer templates. When you use a flyer template, you’re working with pre-designed artwork by a professional. Choose a template, add your fundraiser’s details, upload prize images, and ensure your QR code directs to your raffle page.

Choice 3: Team up with a graphic designer.

In this case, you’re working with a professional, which means less work for you! However, having a raffle flyer designed for you comes with a cost. After all, you must pay someone for their time to create your flyer and any printing fees. 

Another option is to work with a professional print-on-demand business, where you can work with a design professional.

Printing your raffle flyer design

Congratulations! You have a flyer design you’re happy with! Now you’ll need to have it printed. Raffle flyer printing is part of the process if you use one of our raffle flyer templates or engage our design team.

If you’ve created your own design, you’ll need to have a . PDF file ready with bleed included if you have a full-bleed design. However, if you’re working with our team, we will handle all the pre-production setup for you. 

6 raffle flyer design tips

You aim to attract raffle ticket buyers and get them to purchase tickets! So, your flyer should contain all the essential information they might be interested in.

1. Include important information.

Consider who, what, where, when, and how you will write the text for your promotional flyers. Include the charity, raffle prizes, raffle ticket price, your drawing deadline, and when you’ll choose the winner.

2. Call to action.

What do you want anyone who sees your flyers to do? Buy raffle tickets, of course! Include something like “Buy Tickets Now!” above a QR code that takes them to your raffle site.

3. Connect IRL with online.

Include social media handles, the hashtag associated with your charity event, and your web address.

4. Play up your prize!

Your fundraiser’s charity is a big reason people will buy raffle tickets. The other big motivator? The prize! Make sure that it gets the spotlight it deserves. For instance, showcase the grandest if you are raffling off multiple prizes. Include a prize image and mention that there are others. 

5. Check and double-check.

A big old typo in your copy isn’t going to help you sell raffle tickets. So, make sure your raffle flyer is mistake-free. Then, run your text through a tool like Grammarly and have at least one other person review your proof. 

6. Include a QR code.

QR codes are the secret to many of our customer’s success, so including one on your flyer is a must. The reason it’s so important is that you want to make it easy for people to take action. To buy a raffle ticket or learn more about your fundraiser, all they need to do is scan the code and tap! 

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Creating a raffle flyer can seem daunting, but you can achieve big things with the right tools and tips. Don’t risk running into errors that could leave you with last-minute mistakes. And when it comes to printing, why not leave it to the experts? Eventgroove offers affordable, fast, and quality online printing services. So to save time and make great-looking raffle flyers, order yours today!